ABOUT

At KarteCo we call the representative director the “Controller.” The company’s important information is gathered to the Controller, who looks across the whole company, sets priorities, and moves people and organizations. The reason is to avoid losing speed in decision-making.

Rather than repeating cross-departmental coordination and consensus, the Controller grasps the whole, judges, and decides the next action. Of course, the Controller does not execute everything. The Controller decides, and the Wonders realize it. This clear division of roles is what carries us from concept to execution at overwhelming speed.

What the Controller sets out is a high demand and a future that must be realized. How do we get there? Devising that method, moving people, gathering the strengths required, and delivering it as a result — that is the role of a Wonder.

We do not allow such fixed assumptions to become reasons why something cannot be done. Thinking for ourselves along the business story, undeterred by what is called impossible, we find the way to make it possible and turn it into a result. That is why KarteCo calls this role WONDER — the one who makes the impossible possible.

KarteCo does not try to build a strong company through headcount. Each person refuses to stay inside their own assignment; they think, judge, and act for themselves. While holding deep expertise, they step beyond their own domain when needed and create results together with the Wonders.

What KarteCo asks of a Regular is not to get through the work they are handed. It is for each person to deliver the strength of five. Not “we cannot, because we are few,” but “because we are few, we maximize what each person can do.” Regulars are what sustain KarteCo’s overwhelming ability to execute.

KarteCo does not need to hold every strength it requires in-house. Technology. Expertise. Development capability. Services. Knowledge of the market and of the front line. We build businesses together with the companies and professionals who hold what is needed, across the boundary of the company itself.

For KarteCo, a vendor is not merely a place to send orders or outsource work. More than the distinction between employee and outsider, what matters is whether we can bring our strengths to bear together toward the same business story. That is why at KarteCo we regard our vendors as “our allies.”